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How NXP Powers Automotive, Robotics and AI

09.06.2026

Referent: Vittorio Crisafulli, Director Technical Product Marketing, NXP Semiconducters

NXP powers automotive, AI, and robotics by delivering highly integrated, high‑efficiency, and scalable power systems that manage energy from the plug to the processor, accelerating time‑to‑market while reducing complexity and thermal constraints. We combine advanced conversion topologies, safety‑ready PMICs, and modular reference designs with a strong ecosystem of Tier‑1s, compute partners, distributors, and design houses. This approach addresses key challenges: stringent power/thermal budgets, SDV‑ready architectures, EMI and reliability targets, platform reuse across voltage/current domains, and lifecycle telemetry for predictive health. The result is trusted, system‑level power tailored to vehicles, AI racks, and robots—built for performance, safety, and scale.

Mehr zur Person

Vittorio Crisafulli

Vittorio Crisafulli

Director Technical Product Marketing, NXP Semiconducters

Vittorio joined NXP in 2023 and currently serve as Director of Product Marketing management for power delivery in automotive applications. Vittorio has held various positions in the semiconductor industry (at Onsemi, STMicroelectronics and NXP) spanning from Product Line management, Marketing and Development of digital and power domain devices. He earned a M.E. degree in electronic engineering from the University of Catania, a Ph.D. degree in energy engineering from the Scuola Superiore and Uni.

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